Clear, honest messaging. Useful information. A unique voice. The reason to choose you. I help brands and businesses of every size bring this to the world.
Words that work
Words without purpose are a drag. I plan & write strategy-led content and copy, where every sentence moves you closer to your objectives.
I’m the flexible addition to your marketing team, here to help you find your brand voice and use it to its full potential.
Current & previous agencies
Current & previous clients
I spent a lot of my youth writing flowery fiction, before a couple of science degrees and a few years in data roles gave me a deep respect for clear, concise writing that’s built to help the reader rather than flatter the writer.
For me, good copywriting achieves a lot in the smallest number of words. It respects the reader’s time. It’s a win-win for you and your reader. I write and then I refine, in collaboration with you, until your copy is polished and perfect.
Research driven writing to give
you clarity (& customers).
Powerful copywriting
In-depth research
A piece of writing is only as strong as the information behind it. In a world where low-quality content is abundant (though loathed by readers and search engines alike), creating detail-rich and truly helpful pieces will set you apart from the crowd and earn you customer and client loyalty.
I’m a thorough and enthusiastic researcher, using my skills as a scientist and professional to build a forensic understanding of you, your audiences, competitors, strengths, and opportunities.
Strategy & planning
Successful content marketing or brand copywriting isn’t just about firing out X blogs, Y social media posts and Z ads per week/month/quarter and hoping for the best.
I work with you to determine who you are and what you are trying to achieve. Then I can identify what type of content, across which platforms, using what tone of voice, and focusing on which topics, will be the best way to hit those goals.
Personal professional support
As a freelance copywriter, all of my professional relationships are just that - relationships!
I’ll look to build a long term working partnership with you, based on reliability, quality, punctuality and collaboration.
Whether you want to have a quick call, drop me an email, or bring me into the office for an introduction or a brainstorm, I’m up for it.
More about me
I’m Niall. I’m a freelance writer based in Bristol, but you might find me in London sometimes. Wherever you are, from Bristol to Bath, London or elsewhere in the UK, I can help you meet your content and marketing needs.
Experience & Qualifications
BSc - Biology, with a year abroad
MSc - Environmental Change & International Development
Level 4 Apprenticeship - Project Management
Four years’ experience in environmental programme management, technical communication and data analysis roles
Writing freelance since 2020
I'm a freelance copywriter and marketing consultant based in Bristol.
I’ve been writing freelance for five years.
I'm also an editor and proofreader, so you can get the full package all in one place. If you need a graphic designer, web designer, videographer or animator - I can source that for you too.
With a background in science, you can rely on me to manage complex information, identify key messages and be direct.
I’m also a qualified project manager, so you’ll get timely, efficient and impactful work as standard.
(I’m also a worrier, so your work will always be double and triple-checked before it gets to you.)
I’m super flexible. I work by the project, day, or on retainer - whatever suits you best.
What makes me different?